Katy Saeger Executive Advisory & Brand Expansion

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Executive Advisory & Brand Expansion, Interim C-Suite

For Founders, Visionaries, and High-Impact Teams Navigating Growth, Visibility, and Reinvention

Customized Support For Your Vision

Available on a flexible, fractional basis. Equity or profit-share structures may be considered. Proposals tailored based on team structure, phase, and goals.

The Playbook - Fractional CMO & Strategic Brand Oversight

1. The Playbook

Fractional CMO, Communications & Strategic Brand Oversight

This is your executive support system — a customizable framework for companies ready to grow with strategic marketing and communications support, without hiring a full-time executive. Whether filling an interim CMO role or stepping in as a senior advisor, Katy brings both strategic clarity and operational leadership.

May include:
  • Strategic plan and brand architecture
  • Interim CMO and/or communications leadership
  • Messaging and visibility planning
  • Team build-out and onboarding
  • Executive support across PR, media, and decision-making
Ideal for:
  • Founders ready to scale but missing marketing leadership
  • Brands building in-house capabilities but needing guidance
  • Companies seeking a high-caliber advisor without full-time overhead
Momentum Architect - Strategic Growth & Brand Expansion

2. Momentum Architect

Strategic Growth & Brand Expansion

This is your growth partner for high-leverage moments — product launches, rebrands, market entry, or exits. Momentum Architect offers adaptable executive support that can be integrated into leadership teams on a fractional or interim basis.

May include:
  • Brand and business model refinement
  • Growth and visibility roadmap
  • Interim CMO or CCO support (or dual fractional role)
  • Founder and leadership positioning
  • Reputation alignment and crisis readiness
Ideal for:
  • CPG, wellness, B2B or tech brands in expansion
  • PE-backed or founder-led teams preparing for go-to-market, launch, transition
  • Businesses needing immediate executive communications leadership
Radiate from Within - Personal Brand Evolution & Authority Development

3. Radiate from Within

Personal Brand Evolution & Authority Development

This is your private clarity container — for leaders stepping into the next phase of visibility. Katy partners one-on-one with founders, executives, and public figures to help you identify and articulate your personal narrative, clarify your authority position, and build your platform.

May include:
  • Personal brand audit and messaging
  • Thought leadership and visibility strategy
  • Support for keynote, LinkedIn, podcast, or press positioning
  • Reputation and PR planning
  • Energetic visibility work and inner clarity
Ideal for:
  • Executives evolving their personal platform
  • Founders leading companies through transformation
  • Individuals building public-facing or mission-driven brands

Ready to Transform Your Brand?

Available on a flexible, fractional basis. Equity or profit-share structures may be considered. Proposals tailored based on team structure, phase, and goals.